Roofing

Jan Hudak

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After expanding his international experience (in USA, Sweden and Slovakia) from studies and short traineeships & internships in insurance at Allianz and public sphere at Ministry of Economy, Jan joined Interconnection Consulting as the Market Analyst responsible for various industries. Among them are boats, parquets & flooring, finance, healthcare & pharma, FM and some of the special technical & construction industries. During his work at Interconnection, he was invited to present some of the findings and data at the conferences or EXPOS. In addition, he creates data solutions for B2B & B2C segment. Also, in Interconnection he is in charge of internship programme in Bratislava as mentor as well as providing assistance to other colleagues and recently he became a consultant for untypical projects and business development.

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Tel:+43 1 585 46 23 10

E-mail:hudak@interconnectionconsulting.com

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Roof Tiles for Inclined Roofs in Europe 2024

IC Market Tracking

Roof Types North & South America 2023

IC Market Forecast

Roof Types & Roofing Worldwide 2022

IC Market Forecast

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IC News

Bioclimatic Pergolas had their first slowdown after impressive growth

Lamellendach

Bioclimatic pergolas suffered a setback in volume for the first time and declined by -8,3% in 2022. Especially in the second half of the year, the whole outdoor living market was affected by a lack of demand, mainly due to the negative impact of the crisis on consumers’ spending.  “Bioclimatic pergolas experienced double-digit growth during COVID and a slowdown was expected, although more gradual” explains Dr. Armandi, the author of the study, and adds “in the medium-term fundamentals are still good and demand will resume”. Interconnection that the market will grow at an average yearly rate of 2,3% up to 2025 with a recovery expected only from 2024.

Mature markets underperforming

Demand fell stronger in mature markets like France and Italy. Short-term factors played a role, but the high level already reached by bioclimatic pergolas in these countries pointed to a stabilization. More unexpectedly, the German market failed to grow in 2022, but pergolas overperformed relative to other outdoor living solutions, which were heavily impacted by the crisis. Still, the German market is expected to recover faster in the next 3 years as bioclimatic pergolas are becoming increasingly popular. The French market counts for more than one third of all bioclimatic pergolas sold in 2022, followed by Italy and Benelux.

Prices will start to stabilize a bit in the next 2 years

Average price rose by +11,1% in 2022. Higher prices more than compensated the fall in quantity and  revenues have reached now 420 million euros. Despite the current slowdown, the turnover has doubled in the last 5 years. However, Interconnection predicts that in the next 2 years turnover will go back slightly below 400 million euros as prices will finally start to stabilize a bit.

Premium, high-quality solutions now counts for 32,1% of the market and kept overperforming  in the last years. There are however huge country differences: in Benelux premium solutions covers more than  half of the market, while in France only 1 out of 10 pergolas belongs to the high-end segment.

Pergolas with ZIP-Screens as side protection gaining popularity

Stand-alone pergolas constitute 48,6% of the whole market, while pergolas with a side protection element keep expanding strongly. Among the different types of side protection, Zip-Screens are the most popular: two out of three bioclimatic pergolas are sold with at least one ZIP-Screens and this proportion is even higher in the premium segment. The three main competitors in Europe are Brustor, Pratic and Renson.

Stefano Armandi / Armandi@interconnectionconsulting.com

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40% Growth in Turnover Forecast for this Year

Turnover in the European roofing market increased by 15.9% last year, much more than sales volume (+4.0%). This was mainly due to price increases, which rose sharply due to the shortage of materials. A further steep price increase with moderate sales volume development is also expected for 2022, as a study by Interconnection Consulting shows.

The massive price increases on the one hand and also the backlog of orders due to the pandemic on the other led to a strong growth of the industry in Europe. The market volume grew from 5.7 billion euros to 6.5 billion euros in the examined markets. A further increase in turnover of over 40% is even expected for 2022.

Germany and France Dominate

There are also large price differences among the individual countries, so that although Germany is the largest market for roofing in terms of sales, France is the market leader in Europe in terms of sales, with a share of 19.4%, ahead of Germany with 17.9% and the UK with 14%. Germany leads the sales ranking with 17.9% market share, ahead of Turkey with 12.6% and France and the UK with 10.8% each. While annual sales growth is expected to remain low in the double digits until 2025, sales will only progress at a leisurely pace. In Germany the forecast growth is only 1.6%, in Italy still 2.9%.

Different Roof Types in Different Countries

The predominant roof types in the individual countries are also different. In Russia and France, pitched roofs dominate with a share of 54% and 66% respectively. In Germany and Austria, too, this segment is still just ahead. In Italy, it is flat roofs that dominate with around 53%. The flat roof is also the market leader in Spain and the Benelux countries. Overall, the pitched roof segment has a market share of 52.8%. The largest sales market is the residential market with a share of 62.2%.

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Flat Roofs Dominate Worldwide

The global roofing market is expected to increase sales by about a third this year, according to a new study by Interconnection Consulting. However, most of the growth comes not from increased sales but from inflationary trends.

In 2022, the market volume for roofing is expected to rise from €16.6 billion to €21.9 billion, an increase of 31.8%. However, this increase is mainly due to price increases. Supply chain issues leading to a shortage of supply have already led to price increases of 15% to 140% in 2021. Price increases should continue in Q1 and Q2 of 2022, while sales volume growth is expected to be comparatively moderate at +6.7%.

Romania and Poland Grow Strongest

The world’s largest market for roofing in value is China, which takes a 33.6% share among the countries analysed (see below), followed by the US with 21.4%. Romania and Poland are the fastest growing markets, although growth is characterised more by inflation than by a strong increase in sales. Thus, the annual increase in these two countries until 2025 is 30 and 22%, respectively. High growth potential is also found in Saudi Arabia or the United Arab Emirates. Germany is the country with the strongest sales volume in Europe. A strong increase in new constructions also raises expectations for the sector in Germany and France, with average growth rates of over 7% in the two most important markets in Europe.

Flat Roofs Dominate

Overall, it is the new construction segment that is driving the economy. With average growth rates of 7-8% until 2025, the segment is growing significantly faster than the renovation sector. Residential construction is the dominant sector with a share of 63%. The predominant roof segment is flat roofs with 49% and still increasing market shares, ahead of pitched roofs with 43.7%. Bitumen, which is the dominant building material for flat roofs, will lose a little share because the increase is lower (+3.6%) than the market average. Overall, bitumen has a share of around 47%.

The study looked at the following countries: UK, Benelux, France, Spain, Italy, Germany, Austria, Switzerland, Hungary, Poland, Romania, Slovakia, Czech Republic, Sweden, Turkey, Russia, Saudi Arabia, United Arab Emirates, USA, China.

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Leading Companies trust in Interconnection Consulting

Admonter

At the IC Impulsworkhop "Sales Optimization" we appreciate not only the practical relevance, but also the eloquent language and the perfect rhetoric. The most important benefit for our company was the sales pipeline. Adrian Capellarie (Head of Sales Admonter Holzindustrie)

Deutscher Holzfertigbau Verband

Interconnection provides us with the prefabricated house study a plausible and veritable data basis for the analysis of the actual situation in the prefabricated house market and beyond for the assessment of the future market development. We are happy to use this interpreted data for our lobbying and everyday work.

Thomas Schäfer (Managing Director, Deutscher Holzfertigbau-Verband)

ELK

The prefabricated housing study by Interconnection Consulting shows a real picture of the actual market situation and forms a valuable basis for our strategic decisions.

Gerhard Schuller (CFO ELK)

Epson

EPSON is satisfied with the Interconnection's way of communication with the market and with clients. EPSON is also appriciate the Interconnection's continuous work trying to aim the report to be at the higher level. As a result, EPSON rely on Interconnection data, for the market of POS Printers and Systems.

T.Murakami (Brand Management, Seiko Epson Corporation)

Gaulhofer

I appreciate on the forum "Impulsworkshop Vertriebsoptimierung" the practical relevance of Peter Berger linked with his practical examples. I also liked the sovereign presentation style. The most important benefit was for me, on the one hand refresh of methods and also the sales management tools that were shown. Ing. Dietmar Hammer (Head of Product Management Gaulhofer)

Kontron

The most important benefit of the Impulsworkshop "sales optimization" was in my view the procedure of the definition of strengths and the entire sales process. Mr. Berger is very competent and professional. Fabian Freund (Sales Manager, Kontron Austria)

Österreichs Personaldienstleister

The sales management tool "Jobs Intelligence Austria" has become indispensable for many Austrian temporary staffing providers for fast and correct strategic management decisions as well as a daily support tool for hot leads for the sales team. Interconnection Consulting has consider individually to all user needs during development process and also convinces with fast response times during operation.

Dr. Gertraud Höltl (Generalsekretärin Österreichs Personal Dienstleister)

Saint Gobain

Long experience and deep understanding of the construciton industry markets make up the quality of the IC studies. Interconnection Consulting is a constant companion concerning the assessment of markets and helpful for decision-making.

Bernd Blümmers (Directeur General, Saint-Gobain Solar Systems, Central Europe, Aachen)

Salamander

Interconnection Consulting reports deliver a worthfull external perspective and are so a good contrast with regards to our internal market point of views.

Pedro Posada (CEO Salamander Industrial Products Spain)

Scandinavian Business Seating

The IC Report gives a very good overview of the Western European office furniture market, in a well-structured way. The data is helpful to better understand the market developments and drivers.

Beatrice Sotelo (Director Business Development , Scandinavian Business Seating)

Schneider Electric

Under a short time constraint, Interconnection was able to deliver an outstanding study that exceeded my expectation in terms of quality and market breadth. I highly recommend Interconnection to anyone in need of market research.

Jeff Canterberry (Director of Strategy and M&A, Schneider Electric)

Sodexo

When developing new market strategies, Interconnection is a trusted source we always come back to. Christian Frey (Marketing Manager CS DACH)

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