Fire Protection

Katarina Hornikova

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Katarina Hornikova has been working for Interconnection Consulting since 2017. She specializes in international business strategies, international marketing, as well as the development tendencies of the specific international goods markets. She is responsible for the preparation of studies and market forecasting models within the construction industry. She studied International Trade Management and International Business.

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Tel:+43 1 585 46 23 18

E-mail:hornikova@interconnectionconsulting.com

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IC News

Fire Doors Record Increasing Turnover with Decreasing Sales Figures

The high costs in the construction industry led to cancellations and thus also to a decline in the sale of fire doors last year. 2022 sales in the DACH region fell by 5.6%. A total of around 1.2 million units were sold. The market value increased by 9.0% to almost 1.4 billion euros due to the high prices. In 2023, sales will fall by a further 3.5% due to the decline in construction output, as shown in a study by Interconnection Consulting.

Despite falling sales of fire doors, Interconnection forecasts turnover growth of almost 4% for 2023. In the area of resistance classes, it is above all fire doors with a resistance time of 30 minutes that not only dominate the market with a share of 77.5%, but also continue to gain market share. They are followed by fire doors with a resistance time of 90 minutes.

Decline in Step With the Market

At the individual country level, it can be seen that sales in Germany declined by 6.8%, while the industry’s turnover increased by 8.9% to almost one billion euros. In Germany, the share of the 30-minute segment is 78.0%. This is followed by fire doors with a resistance of 90 minutes with 18%. In the standard market for fire doors, steel doors are the strongest segment with a share of nearly 53%. The glazed fire doors segment has a share of 13.5%. In Austria, a similar decline in sales as in Germany was registered last year with a decrease of 6.9%. Especially the industrial segment recorded a strong minus of 13.9%. The increase in turnover of around 8% was also at a similar level as in Germany. The total market volume was about 155 million euros. Although the 30-minute segment is also in the lead in Austria, its share is “only” 67.2%. The 90-minute segment is in greater demand than in the rest of the DACH region, at around 28%. The standard market for fire doors is dominated even more than in Germany by steel doors with a share of 63.5%, ahead of wood with 20.9%. Glazed doors take up about 7% of the market.

Switzerland Reports Positive Sales Growth

Switzerland was able to dampen the overall decline in sales in the DACH region somewhat and is the only country with a positive sales trend last year (+1.9%). However, a decline of around 4% in volume is also to be expected in Switzerland in 2023. Turnover in Switzerland increased by 9.6%. The total market volume in 2022 was about 233 million euros. In Switzerland, the share of fire doors with 30-minute resistance is 83.5% and thus higher than in the rest of the DACH region. The share of steel doors in standard doors is 46.9%. Wooden doors come to 28.5%. The glazed fire doors segment grew by 4% in volume last year and will continue to gain share in the coming years. The segment’s revenue in 2022 was €24.7 million.

 

Some of the most important fire door manufacturers in the DACH region are, in alphabetical order: Brunex, Herholz, Hörmann, Jeld Wen, Peneder, Prüm Garant, RWD Schlatter, Schörghuber, Tortec, Westag.

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Even if it burns, it's getting safer

The global market for fire doors will increase by an average of 4.5 percent annually between 2018 and 2022 due to rising labour and material prices. Increased security requirements worldwide, however, are the main cause of the solid revenue growth. 12.03 million units were sold last year, with sales set to increase by 3.2 percent annually until 2022, according to a recent study by Interconnection Consulting.

Asia Drives the Market Up

Asia is the driving force behind the market growth in fire doors, as they recorded a sales rise of 13 percent last year. Although increase rates will be more moderate over the next few years (CAGR: 5.7%), most of the global growth will remain in this region. The USA is  also set to experience industry growth in the coming years (CAGR: 2.9%), leaving behind Europe. The saturated market in Western Europe is reflected in the forecast growth rates (CAGR 2018-2022 0.3%). Despite strong sales growth of 5.5% this year, sales in Eastern Europe are set to decline until 2022 (CAGR -0.4%).

Steel and Wood Stay in the Lead

Steel is the largest product group for fire doors with a share of 59.3%, followed by wood at 26.1% and aluminum at 13.8%. Steel and wood both recorded growth rates of five percent and more and will continue to increase their share in the coming years. Depending on the country-specific regulations, the demand for the resistance of fire doors also varies. According to Chems Joly, the author of the Interconnection study, “It can be seen that the standards in the industry are becoming increasingly international“. At the same time, national associations are pushing worldwide standard higher and higher. Overall, the 30- and 60-minute fire doors dominate the market with a share of over 70 percent.

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Stiffer Regulations Spike Demand for Fire Safety Measures

The trend in recent years to cut corners in fire security in order to make living more affordable by reducing construction costs is now being reconsidered following the fire in Greenfell Tower in London. Many countries have since tightened fire regulations. As a result, the market for fire barriers and fire protection coatings in Germany, Austria, Switzerland, and Poland is expected to grow in value by 5.4% annually through 2021. According to a study by Interconnection Consulting, growth last year hit 6.5%.

Poland the Powerhouse

The fastest growing market among the countries analyzed is Poland, with an anticipated average growth rate in value of 6.4% through 2021. New regulations guaranteeing an improvement in fire security in newly constructed buildings, along with a humming construction market, are at the root of the sector’s positive growth curve in Poland. Meanwhile, Germany, expected to grow by 5.3% over the same period, is also investing more in fire protection measures, a development coinciding with a construction boom that led to a growth of 7.1% in 2017. In Austria, the uptick in construction, especially in the non-residential sector, is expected to result in an average growth of 4.0% through 2021. The industrial sector, along with renovation, is actually showing greater potential than new construction. Construction in Switzerland is also on the rise, resulting in a projected average growth of 3.4% through 2021. On account of the 2015 regulations governing fire safety for structures made of wood, this sector is on track to attain the highest growth rates in Switzerland. Overall, new construction, with an average growth rate of 4.0%, will generate the highest growth rates.

New Construction Outdoes Renovations

Fire barriers and fire protection coatings are most often employed in the area of ventilation ducts, beams, and heating, with an average market share of 39.1%, followed by electro with 38.3% and sanitary segment with 22.6%.The sector receives 59.9% of its total sales in the area of new construction.

Fire Protection Boards the #1

Fire protection boards are the largest product group, with a value-based market share of 32.7%, and are dominant in all four countries analyzed (Germany 31.3%, Austria 32,4%, Switzerland 36.2%, and Poland 36.0%). “We expect fire protection boards to have the strongest growth potential, especially due to the new regulations in Poland,” explains Katarina Gajdova, author of the study. The second largest product group is fire protection coatings, with 18.5%, whereby fire protection coatings for steel account for 62.1% of this product group. Firestop collars and bandages are in third place with a share of 16.9%. The fast growing product group is firestop blocks and plugs, with a growth of 8,9% last year (CAGR 17-21 5.8%), followed by firestop foams and sealants (CAGR 17-21 5.5%) and firestop collars and bandages (CAGR 17-21 5.5%).

 Diverse Market Concentration

The market concentration in the four markets analyzed is relatively diverse. In Poland, the top ten companies control just half (49.3%) of the total market. In Germany, the ten biggest players garner roughly two-thirds (64.4%) of the market. Yet the dominance of the big players is even greater in Switzerland (78.8%) and Austria (83.7%). The top companies are Promat, Hilti, Rockwool, Knauf, Zapp Zimmermann, SVT, Würth, Rolf Kuhn, Doyma, and Sika.

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