The offer of our In-House Seminars is identical to that of our Management Forums. They are aimed at managers and decision makers in marketing, sales and key account management and serve to introduce and deepen the knowledge of different areas of the Marketing + Sales field. An overview can be found here:

Digitalization: Online Customer Acquisition Strategies + Customer Loyalty Strategies
Sales Management: Sales Optimization Strategies | Revitalization of Key Account Management
Pricing Excellence: Strategies for Pricing and Pricing optimization
Neuromarketing: Which motives accompany our decisions + Target group-oriented marketing

For further information on this topic please contact Ms. Serfözö:

Mag. Nina Serfözö I Event Management
Tel:  +43 1 585 4623–73

Pricing Performance

The fact that the price is the most important factor in a company's profit, makes pricing tools become one of the most powerful levers of a corporate strategy.

For a whole day, we'll focus on how pricing works across all business units, with a clear understanding of the key steps in pricing and positioning. You will receive tools for defining and implementing your pricing strategies and we will provide answers to the daily challenges in terms of competitor prices, price types and customer segmentation.

Benefit from the knowledge of a leading institute in price market research and obtain decision-relevant data on pricing strategy, positioning and segmentation.

  • The power of prices
  • Tools to optimize pricing + positioning
  • Psychological Pricing
  • Customer segmentation + Price Types
  • The art of price differentiation
  • Implementation of pricing strategies
Conference language: German or English OUR OFFER: Pricing Performance - In-House The seminar management will be on site in your company or in a room organized by you to present our content exclusively for 5 to 15 participants. If the seminar is organized in our premises (Galerie Lehner | 1060 Vienna), we estimate € 35 / participant for the catering Prices: from € 1,800 - excluding travel expenses For an individual offer please contact: Mag. Nina Serfözö Events + Marketing +43 1 5854623-73 Please do not hesitate to contact us for further information! Dr. Frederik Lehner Managing Director, Interconnection Consulting Tel: + 43 1 585 4623-0  

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09:00 - 17:00


Germany, Austria, Switzerland

Inhouse Seminars

KAM Excellence: Key Account Management with System

Wissenswertes und praktische Tools rund um das Thema Key Account Management präsentieren wir in unserem Inhouse-Seminar KAM Excellence. Wir präsentieren die KAM Excellence Methode, mit der sich höhere Verkaufserfolge erzielen lassen und die eine komplette Anleitung zur systematischen Bearbeitung Ihrer Key Accounts beinhaltet.

Außerdem erhalten Sie in unserem ganztägigen Workshop einen Leitfaden zur systematischen Einrichtung eines erfolgreichen Key Account Management-Systems in Ihrem Unternehmen. Wir stellen Ihnen ein 10 Stufen Programm vor, mit dem Sie Ihre individuelle Strategie zur Bearbeitung Ihrer Key Accounts entwickeln!

UNSERE THEMEN KAM Excellence System: Organisation + Steuerung Leistungsmanagement + Beziehungspflege Systematische Bearbeitung von KAs Umsetzung vereinbarter Maßnahmen Controlling + Implementierung Professionelle Gespärchstechniken Präsentationstechniken bei KAs Verkauspsychologie: Kaufmotive erkennen + mit Emotion verkaufen UNSER ANGEBOT: KAM Excellence - Inhouse
  • Die Seminarleitung kommt vor Ort in Ihr Unternehmen oder in einen von Ihnen organsierten Raum und präsentiert unsere Inhalte exklusiv für 5 bis 15 Teilnehmer
  • Bei Ausrichtung des Seminars in unseren Räumlichkeiten (Galerie Lehner | 1060 Wien) veranschlagen wir € 35/Teilnehmer für die Verpflegung
  • Preise:  ab € 1.800 - exklusive Reisekosten
Ich freue mich über Ihr Interesse! Mag. Michael Cetinkan Senior Consultant + Head of Sales, Interconnection Consulting t: + 43 1 585 4623-0 m: Für ein individuelles Angebot kontaktieren Sie bitte: Mag. Nina Serfözö Events + Marketing +43 1 5854623-73

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09:00 - 17:00


Germany, Austria, Switzerland

Inhouse Seminars

Leading Companies trust in Interconnection Consulting


At the IC Impulsworkhop "Sales Optimization" we appreciate not only the practical relevance, but also the eloquent language and the perfect rhetoric. The most important benefit for our company was the sales pipeline. Adrian Capellarie (Head of Sales Admonter Holzindustrie)

Deutscher Holzfertigbau Verband

Interconnection provides us with the prefabricated house study a plausible and veritable data basis for the analysis of the actual situation in the prefabricated house market and beyond for the assessment of the future market development. We are happy to use this interpreted data for our lobbying and everyday work.

Thomas Schäfer (Managing Director, Deutscher Holzfertigbau-Verband)


The prefabricated housing study by Interconnection Consulting shows a real picture of the actual market situation and forms a valuable basis for our strategic decisions.

Gerhard Schuller (CFO ELK)


EPSON is satisfied with the Interconnection's way of communication with the market and with clients. EPSON is also appriciate the Interconnection's continuous work trying to aim the report to be at the higher level. As a result, EPSON rely on Interconnection data, for the market of POS Printers and Systems.

T.Murakami (Brand Management, Seiko Epson Corporation)


I appreciate on the forum "Impulsworkshop Vertriebsoptimierung" the practical relevance of Peter Berger linked with his practical examples. I also liked the sovereign presentation style. The most important benefit was for me, on the one hand refresh of methods and also the sales management tools that were shown. Ing. Dietmar Hammer (Head of Product Management Gaulhofer)


The most important benefit of the Impulsworkshop "sales optimization" was in my view the procedure of the definition of strengths and the entire sales process. Mr. Berger is very competent and professional. Fabian Freund (Sales Manager, Kontron Austria)

Österreichs Personaldienstleister

The sales management tool ZAIS has become indispensable for many Austrian temporary staffing providers for fast and correct sales management decisions. A tailor-made online cockpit provides comprehensive monthly figures and data on temporary work and the labor market in Austria, while at the same time impressing with its overview and intuitive user guidance. Interconnection Consulting has consider individually to all user needs during development process and also convinces with fast response times during operation.

Dr. Gertraud Höltl (Generalsekretärin Österreichs Personal Dienstleister)

Saint Gobain

Long experience and deep understanding of the construciton industry markets make up the quality of the IC studies. Interconnection Consulting is a constant companion concerning the assessment of markets and helpful for decision-making.

Bernd Blümmers (Directeur General, Saint-Gobain Solar Systems, Central Europe, Aachen)


Interconnection Consulting reports deliver a worthfull external perspective and are so a good contrast with regards to our internal market point of views.

Pedro Posada (CEO Salamander Industrial Products Spain)

Scandinavian Business Seating

The IC Report gives a very good overview of the Western European office furniture market, in a well-structured way. The data is helpful to better understand the market developments and drivers.

Beatrice Sotelo (Director Business Development , Scandinavian Business Seating)

Schneider Electric

Under a short time constraint, Interconnection was able to deliver an outstanding study that exceeded my expectation in terms of quality and market breadth. I highly recommend Interconnection to anyone in need of market research.

Jeff Canterberry (Director of Strategy and M&A, Schneider Electric)


When developing new market strategies, Interconnection is a trusted source we always come back to. Christian Frey (Marketing Manager CS DACH)

Do not hesitate to contact us

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